Director of Marketing and Communications
United Way of Asheville and Buncombe County
Elisabeth has worked in the local nonprofit sector since the early 90's. She joined the staff of United Way of Asheville and Buncombe County in 2008. From concept to design, implementation to measurement, Elisabeth and her team manage all aspects of marketing and communications for the organization.
“I believe our most important challenge and opportunity as a marketing team is to expand people's understanding of our unique, local United Way but also to better utilize a diversity, equity and inclusion lens to build community and erase the lines between ‘those who give’ and ‘those who need help.’”